Voice Search SEO

By 2020, Voice Search will account for over 50% of all online search queries, and that figure will continue to rise as technology, Smartphones and Digital Assistants only get smarter...

So what is Voice Search?

Voice search is voice-activated technology that allows a user to speak into their Smartphone or Digital Assistant and conduct a search or ask a question via voice-command as opposed to typing the search query into a search engine.

This voice interaction is powered by digital assistants such as Amazon Alexa, Apple's Siri, Cortana, Google Now and Google Assistant that are able to understand voice search queries from a user and return the most relevant results or perform the most relevant actions according to the instructions given

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READY to rank for Voice Search?

Work with the leading SEO Company in Bangkok, Thailand. When we get your site ranking on the first page of google for your Voice Search queries you will start to understand the huge benefits of organic traffic, and the potential customers who are searching for your product or services

Voice Search

Main Features of Voice Search

 

  • Voice search queries are usually longer than 3-4 words. E.g. “Hey Google, find the nearest Thai Restaurant near me”

 

  • Question-based queries are the most common form of voice search. E.g. “Alexa, who is Brian Dean?”

 

  • Voice search is far more informal, conversational, personalised and descriptive than traditional typed search queries

 

  • There is definitive user intent. Instead of “holiday in Thailand” or "Thai restaurant Bangkok", which might be typed into a search field, a typical voice search query would be “Where is the cheapest 3 star Hotel in Bangkok?” or "What is the best holiday resort in Thailand?"

“We are now witnessing a new shift in computing...

...moving from a mobile-first to an AI-first world.”

Sundar Pichai

CEO, Google

Voice Search

Why invest in Voice Search?

Voice Search offers very interesting and profitable opportunities for businesses with a bricks-and-mortar location or local presence, particularly for those who are the first to capitalize on this marketing vertical.

Brands who have already invested the time in more traditional SEO, and especially those who have already optimized for Rich and Featured Snippets and Schema Markup with Position 0's in search results have a headstart when it comes to Voice Search

With the official announcement from Google that it is now "Mobile-First", it is clear we are going through a shift, heading towards a truly mobile-centric and AI-centric world.

There will be algorithms under development as we speak to facilitate this new Mobile and AI era, and your website and digital assets will need to be optimised to ensure you stay ahead of your competition.

Whilst traditional SEO is still essential, brands that grasp the future and capitalise on the latest search developments will automatically gain a commercial advantage over the competition.

 

Voice Search SEO Services

 

READY TO RANK FOR VOICE SEARCH?

Work with the leading SEO Company in Bangkok, Thailand. When we get your site ranking on the first page of google for your Voice Search queries you will start to understand the huge benefits of organic traffic, and the potential customers who are searching for your product or services